Cultivating a quality intern program is one of the most cost-effective and useful ways to grow the foundation of any business and help it achieve success. Interns specializing in marketing and promotions are especially useful because of the unique skill set that they...
More than 1.8 billion people use Facebook on a regular basis. Because of this number, advertising on Facebook can be very beneficial to many businesses. But how do these businesses make the most of their advertisements without being looked over by their audience? Far...
When it comes to creating a great podcast ad, there are many strategies to use when maximizing your investment and, of course, getting that important message across to one’s targeted audience. As noted by Trevor Covert, a sales executive for BuySellAds.com,...
The use of artificial intelligence, AI, has proven valuable in nearly every area of business operations from manufacturing to marketing. AI has had a profound impact on marketing, facilitating, and influencing the way companies obtain customers and clients as well as...
Influencer marketing has exploded in recent years and it’s not fading away any time soon. Marketing trends come and go, but recent consumer preferences related to advertising all point to the fact that people don’t like being advertised to. Instead,...
Launching a successful marketing campaign is no longer limited to print mail and third-party web advertising campaigns. With the advent of social media and smartphones, mobile marketing has become more popular and effective than ever before. Knowing how to get started...