If you have the opportunity to be working right now, you probably know that “business as usual” hasn’t been very usual. Whether you are working from home or safely enough in an office, morale is a little low. So how do you increase the morale of your workforce in a...
It’s that time, once again, for 3 advertising terms. Whether it’s a term or acronym, if you enter the world of marketing and advertising, these will help add to your glossary and hopefully take away any confusion. B2B & B2C B2B means Business To Business, and...
The Pandemic has really hit businesses hard, particularly small businesses. This time of year is so crucial for many as it is the major time of year that people are purchasing items specifically for holidays. Small businesses don’t have the luxury of a large...
New Year, new you, they say! It’s a fresh start for everyone including companies interested in advertising. Individuals will be setting intentions for the year and companies will be doing the same. The first quarter of the year is a very important time for...
In the current climate of politics, economics, and worldly issues, there is quite a bit that we don’t know. Luckily, we don’t have to know everything about everything, but there are a few reasons why doing research to have basic knowledge about many things is...
Welcome back to Advertising Terms where you learn all about different terms used in the advertising industry! Sometimes short and sweet really sticks in your mind, so here are 3 terms for you to soak up and marinate. Brand Awareness While this may sound like a...
