Lisa Laporte Blog
3 Tips For Writing a Professional Email
There is a certain finesse that writing emails require. It involves much more than just firing off a text with happy faces and exclamation points. In a business setting, it’s important to remember that and draft your email accordingly. Here are three things to...
3 Tips For Business Flexibility In An Uncertain Time
It’s hard not to panic when we hear things like “recession”, “shut down”, and “canceled”, but in an ever-changing world, nothing is certain. When we find ourselves with no travel plans and a limited agenda, it’s a great time to start focusing on the things that can...
Does Marketing Have a Responsibility To Fight The Status Quo?
Lately, there is a phrase that sounds like a broken record, being played over and over again. “There is a lot going on in the world right now” Yes, there is. A pandemic, George Floyd’s murder, protests that are fighting systemic racism and police...
Why Sales Coaching Is Important
5 Ways To Give Back To Your Community
In The Age of Email, It’s Ok To Pick Up The Phone
Photo by Webaroo on Unsplash Emails. If emails were actual physical pieces of mail, we’d be drowning in them. Many of us are so afraid to get behind on emails that we are obsessed with checking our inboxes the moment an alert pops up on our phone. What if we...
Marketing in Times of Crisis
When Should You Revamp Your Webpage?
Many of us have more important things to do besides going back to our business or personal webpages to update them. You took so much time, in the beginning, making that thing look perfect. Shouldn’t it last forever? I hate to tell you this, but it won’t. While there...
The Art of the Sale
Working in sales is an art form and often misunderstood, unfortunately, it isn’t always seen that way. When someone talks about someone “selling something” the idea hasn’t always been favorable. For example, you often hear the term “used car salesman” or the phrase...
Hot Business Sectors For 2020
Entrepreneurs are constantly looking for innovative ways to supply customers with useful products and services. The new year is a perfect opportunity to explore some exciting business sectors. The following areas of business are likely to be popular throughout 2020:...