Search engine optimization is the key to gaining low cost organic traffic, whereas pay-per-click advertising is the fastest way to get search engine exposure. The following list of simple SEO strategies focuses on crafting quality content to gain organic traffic for...
A website has about ten seconds to impress guests. Users looking for information want quick answers, and if they don’t find them, they move on. How can businesses keep potential customers on their site long enough to make an impact? By putting the most sought-after...
For any brick-and-mortar business, Google My Business is a great resource that can help you reach many more customers. By creating and claiming a profile, your business can reach more customers, locally and in other places. Far too many businesses do not utilize this...
Influencer marketing has grown over the years to become one of the most influential sources of online marketing for businesses both big and small. A majority of businesses spend anywhere from $25,000 to $100,000 a year on influencer marketing. For many businesses, it...
These days, it can seem like everyone has a podcast. Comedians, writers, and even hairdressers have popular podcasts. This medium has revolutionized the way that people interact with the world. Podcasts have uncovered markets that the mainstream media passed by for...