For many entrepreneurs, the current social media landscape is nothing short of a marketing dream come true. With the right approach to social media promotion, business owners can now reach a potential audience of billions with little or no financial outlay. Here are...
Any business that wants to be taken seriously needs to build and market their brand and any serious marketing and branding efforts that do not include LinkedIn are limited at best. If a business has any kind of digital footprint – website, social media account,...
Any marketing professional worth their salt knows that these days, digital marketing is a key across all industries. People use the internet, and particularly their smartphones, more and more every day. Instead of checking the yellow pages or calling a friend for a...
There are millions of landing pages striving to convert customers all over the internet. Many of them are bland, desperate to fit in with the competition. Smart marketers know that while you want to know what your competition is doing, you also want to stand out. Your...
Social media marketing is gaining a huge share of the entire concept of corporate marketing. Both B2B and B2C companies enjoy high returns on investment with social media marketing. B2B businesses, in particular, need to employ specific strategies to ensure the...
Search engine optimization is the key to gaining low cost organic traffic, whereas pay-per-click advertising is the fastest way to get search engine exposure. The following list of simple SEO strategies focuses on crafting quality content to gain organic traffic for...