Salesmanship is an art that should be mastered for the individual salesperson to be successful. Any ambitious employee in a company can learn the art of salesmanship and produce high-quality results. To be successful in transforming employees to become better...
A website has about ten seconds to impress guests. Users looking for information want quick answers, and if they don’t find them, they move on. How can businesses keep potential customers on their site long enough to make an impact? By putting the most sought-after...
Small businesses have an advantage over larger companies that few take full advantage of. Smaller businesses have the ability to personalize their services and even build relationships with their clients and customers that giant chains and conglomerates just cannot...
The huge advances in digital marketing have not yet done away with traditional methods of marketing, such as radio. Radio still commands a huge percentage of the market today with 93% of Americans being regular listeners of AM and FM radio. Businesses trying to obtain...
With such a competitive playing field as we have today, businesses cannot afford to relax their efforts when it comes to marketing. More than ever before, businesses need to have a well-defined target market as the first strategy toward optimizing their returns on...
