How Google My Business Can Help You Reach More Clients
For any brick-and-mortar business, Google My Business is a great resource that can help you reach many more customers. By creating and claiming a profile, your business can reach more customers, locally and in other places. Far too many businesses do not utilize this...
6 Lessons of Psychology to Help Marketers
Psychology plays a huge role in our behavior. Whether it’s in daily life, at work, at school, or online, people have reasons behind every choice they make and action they take. For marketers to truly reach consumers and connect with their target audience, it helps to...
How Influencer Marketing Continues to Rise
Influencer marketing has grown over the years to become one of the most influential sources of online marketing for businesses both big and small. A majority of businesses spend anywhere from $25,000 to $100,000 a year on influencer marketing. For many businesses, it...
Podcast Ad Spending Growth Projection
These days, it can seem like everyone has a podcast. Comedians, writers, and even hairdressers have popular podcasts. This medium has revolutionized the way that people interact with the world. Podcasts have uncovered markets that the mainstream media passed by for...