Blogging is one of the universally accepted techniques of actively engaging a company’s customers and clients across the internet. When creating blog content, emphasis should be made on drawing the attention of potential customers while continuing to retain the...
There’s plenty of reasons to believe that digital marketing is going to be far and away the dominant strategy for marketing in the future. As the internet becomes an increasingly synthesized aspect of everyday life, digital platforms have become the primary...
Most modern businesses recognize that maintaining a strong social media presence is critical for ongoing success. But while Twitter and Facebook are standards for most companies, other incredibly useful social media platforms can often get overlooked....
An effective marketing strategy requires more than just text content. According to Search Engine Journal, the human brain interprets visuals approximately 60,000 times faster than text. While standard images and videos work well, however, nothing compares to the...
Google Ads, formerly branded as AdWords, is a powerful advertising service that entrepreneurs can use to promote their business. It features a web-based interface from which entrepreneurs can create ads for Google’s search results, YouTube, Blogger, and millions...
Making yourself visible on the web is a much bigger challenge today than it was even five years ago. The confusion around social media and the explosion in video content has relegated the casual content developer to the back row if they are even allowed to remain...
