by Lisa Laporte | Nov 2, 2018 | Business, Career, Lisa Laporte, Sales |
With some people, sales professionals have pretty bad reputations. Working in sales has gotten such a toxic reputation that most people don’t want to deal with salespeople at all and certainly don’t want to become one. It’s important to know,...
by Lisa Laporte | Oct 22, 2018 | Advertising, Business, Career, Lisa Laporte, Marketing, Technology |
Starting an e-commerce business can be rewarding, but just like another business, there is a tremendous amount of responsibility that is required to make it successful. You’ll need an understanding of how to set up and effectively run the site, but it’s absolutely...
by Lisa Laporte | Oct 14, 2018 | Advertising, Business, Career, Lisa Laporte, Marketing, Technology |
While sometimes overlooked for other social media platforms such as Facebook and Instagram, creatives know that Pinterest can be a powerful medium for spreading brand consciousness about everything from clothes to photographers to recipe blogs. With so much content,...
by Lisa Laporte | Oct 2, 2018 | Advertising, Business, Career, Lisa Laporte, Marketing, Technology |
Apple is one of the most successful brands in the world. Almost all of their products succeed in the market and create immediate buzz once they’re announced. It has revealed an almost exceptional revenue growth from 2004 to 2014 and continues to do exceedingly well. A...
by Lisa Laporte | Sep 24, 2018 | Advertising, Business, Career, Lisa Laporte, Marketing |
Your clients and customers will be delighted if you make an effort to keep them updated about news happening at your company. Consumers want to know about upcoming sales or discounts they can take advantage of or relevant news for your company and industry. Sending...
by Lisa Laporte | Sep 12, 2018 | Advertising, Business, Career, Lisa Laporte, Marketing, Technology |
One of the most difficult aspects of any marketing department is figuring out who is their target audience and how best to reach them. Marketers may think they know, but at the end of the day, the consumers who buy the product or service may be vastly different from...
